I wanted to review this book once I have finished reading it from cover to cover! As I always do with reviews, I experience the product first, so it is fair to you readers (journalists & bloggers take note!).
Zoe Griffin, showbiz bloggerista extraordinaire, launched her book Get Rich Blogging at the Google Campus and invited me along. I went with my friend & neighbour Diane Macaulay, who put on a pretty sky-blue vintage dress and a gorgeous beaded necklace. I wore my green silk shirt by Katherine Humphries.
Get Rich Blogging could well become the Bible for Bloggers! Packed with information ranging from the informative to the amusing, the book is very educational and offers a step-by-step guide on how to create, manage, build up and monetise your blog. It is never boring (except for a few bits regarding social networking, which most of you would know about!) , which in itself, is an achievement for a book that falls into the “how-to guide” genre.
It is quite fast paced in various chapters. One could imagine Zoe chatting away in an excited tone, over cocktails. She tells you everything. The mistakes she made, the trials and errors, having to learn about the technical side of blogging and basically, doing everything herself in the early years of starting her blog Live Like a VIP.
This was the woman who quit a rather promising career in the Sunday Mirror, in order to pursue her dreams. She also makes you understand that quitting your day job might not be such a good idea, and advises you to learn from her mistakes, be it blogging, attending events, or networking.
A fascinating read, this book actually made me want to become a blogger. Armed with Zoe’s step by step manual, I too could conquer the cyber world of bloggers and turn it into a career! The only reason I can’t is because I hate writing and have various other commitments. But if you are an emerging or aspiring blogger, or have always flirted with the idea of becoming one, then this book is for you!
Get Rich Blogging backs 312 pages and is hard to put down. Who would have thought that a how-to book could be this entertaining? But then again, Zoe Griffin is a showbiz journalist. Entertaining is what she does on a daily basis, so she cleverly transforms personality trait of hers, onto print. Chapters 1-7 are a crash course on the topic, beginning with how to start a blog and flowing into finding your niche, designing and writing, and ending with building your brand.
Chapters 8-10 cover everything about the magic word, MONEY! From obtaining direct advertising to boosting your revenue stream, and going beyond the blog to discover other revenue streams between greener pastures, Zoe lays it all bare.
Part 2 is dedicated to hints and tips for bloggers, advice from established names in the blogosphere, and several recommendations for PR contacts and networking communities. What is fascinating is that Zoe, although a showbiz blogger, sashays into other territories in the blogosphere (technology, business parenting, food and drink and beauty) and charms the ruling clans in those areas to share their tips for success with her, and her readers.
The technology and business section is would be more suitable for technology bloggers. I didn’t see much about business and entrepreneurs, start ups etc. Perhaps Zoe should have added a bit more here on the topic? As I have a keen interest in business matters and entrepreneurship, I was a bit disappointed, to be honest.
Zoe is in her prime in the last chapter; Tips for Film, Music and Celebrity News bloggers. This is her area and she is well on her way to become the Queen Bee of this territory in the blogosphere, at least in Britain. There aren’t many established showbiz bloggers, websites and online channels etc that are based in Britain and put the spotlight on British entertainment. Well, certainly fewer in comparison to Hollywood and Bollywood. So please show your support and follow Live Like A VIP for up-to-date showbiz news and juicy gossip!
Most of you might already know some of the stuff she’s written about in the social networking section. How to create a facebook page, twitter account and what to do with it etc. But hidden among these familiar texts are some interesting hints and tips I never knew about. In fact, I didn’t really know much about the technical side either. OK, so when my new I.T guy comes on board next week, I would know exactly what he means when he mentions SEO, RSS and so on!
In conclusion, I found this book very useful, entertaining and well written over all. Click Here to buy it on Amazon. It could also make a great gift for a friend, colleague or family member who’s a good writer, has thought about starting their own blog or has absolutely no idea what to do with their life! Give the gift of blogging this spring, and ask them for a share of the profits when they Get Rich Blogging! Well, you were the investor, right?
Did you know?
- Zoe was the only woman to be nominated for London Personality of the Year 2012 at London Lifestyle Awards. Other nominees in this prestigious category included Boris Johnson, Sebastian Coe, Danny Boyle, Gary Barlow and I! I really hoped either Zoe or I would win, but Boris beat us to it!
- Zoe and I were still pleased. I mean, we had beaten various other public figures and achievers to make it to the shortlist, thanks to all of you audience, friends and followers who voted us in.
- She was one of the first journalists to write about me when I started off as a presenter (in 2009) and hosted my own networking parties as well. She named me the Best Networker/Host in the fashion industry! I’m certainly not, but that was sweet.
- I attended Zoe’s launch party of Live Like A VIP in 2011, at the Spearmint Rhino gentleman’s club with my then publicist Philippe Ashfield. I enjoyed a lap dance from a sexy blondie named Ivanka!